Medical Practitioners, Healthcare Organizations were unable to explore the futile benefits of Healthcare Marketing for a really long time. Healthcare brands face difficulties when it comes to providing appropriate information about their products and services. The primary reason being – This sector is unaware of methods to do things the right way and hasn’t yet embraced digitization completely.
Mr.Satyarth Rai, the Founder, and CEO of UNV Digital had laid the foundation of his venture more than eight years ago. He aimed to get Businesses (across all the sectors) Digitized and help them reach Superior Heights. After switching a few 9-6 corporate jobs (in National and Multinational companies), he decided to move out of the routine job lifestyle and started a Digital Marketing Agency of his own. His firm – UNV Digital, has worked with some of the biggest brand names in Healthcare, IT, Education, L&D, Fashion, Real Estate, and many more sectors. From owning a single office in the Financial Capital of India to establishing 9 offices across 5 continents, UNV has come a long way in the journey since its inception in the year 2012. The agency’s primary goal has been – to deliver excellent quality results (with 100% commitment) to their customers and clients and help them grow and flourish extensively in the market.
Satyarth Rai is a modern-age Entrepreneur who has always strived to research the market thoroughly to keep himself updated and help businesses grow exponentially. Some years back, he noticed that the Healthcare sector was far behind in comprehending the importance of Digitization. He also figured out that the lack of availability of Quality Agencies fulfilling the vital needs of Doctors and Hospitals was one of the reasons for the restricted growth of this sector. With this realization, he sensed the vast industry potential of Healthcare Marketing and founded his venture – “UNV Healthcare.”
Like UNV Digital, UNV Healthcare is a Full-Service Digital Marketing Agency specialized in catering various digital services to individuals and brands in the Healthcare Industry. In the past 3 years, UNV has served more than 100 clients and has apparently become a go-to name for Healthcare brands nationally and internationally. Their client base is spread across 4 continents, 12 countries. Throughout, they have been delivering nothing but excellence through their premium quality services. Satyarth himself hosts a “Podcast” for UNV Healthcare. He has also successfully published “Healthcare Magazines,” which feature well-renowned experts from the healthcare sector from all across the globe.
The healthcare Sector failed to pay attention to significant opportunities due to a lack of exposure to the concept of Digitization. This negligence became the reason for the increasing gap between Digital Marketing and Healthcare Professionals/Organizations. Being aloof in the dark, lack of guidance, access to the right resources lead Healthcare Professionals to a path of spending huge amounts of money on Digital Marketing – without the guarantee to success. The Young Healthcare Professionals also fail to get the desired results as they try to do things independently due to monetary constraints at the early stage of their career. However, it is evident that the end results won’t be fruitful if one does not possess expertise in the respective field. Additionally, Digital Marketing also requires an investment of both – Resources as well as Time.
Being in the Digital marketing field for around a decade, Satyrath knew how daunting it could get for Healthcare Professionals/Organizations to get Digitized and reap the maximum benefits possible. He wanted to do something different to uplift this sector on the Digital front. So, he did it all – from Digital Marketing through usual methods to giving recognition to Healthcare Practitioners/Organizations through Magazines and Podcasts. He ultimately exposed this industry to remarkable opportunities.
Satyarth is on a journey of shifting the paradigm of “Digitalization” and broadening the horizons yet not discovered by the Healthcare Industry. This journey seems to have no end, and he wishes to Digitize Businesses and take them to the next level, to superior heights! His Entrepreneurship is highly driven by the desire to help the Healthcare Industry digitize at a rapid pace.
His message to this valuable industry is – Re-invent, Re-vitalize, Reap, and Repeat!