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Why Has Google Invested Rs 200 Crore in This Indian Startup With 50 Lakh Users? Find Right Here

by CB Teams
November 23, 2021
in News & Update, Blog, CEO Interview, CEO Story, Women
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Indian IT startup, DotPe has raised 200 crore funding from Google recently. The funding rounds were raised by Nasper and PayU, while Google and Info edge ventures also participated.

Readers should know that Nasper and PayU are both already investors in the company. DotPe is a year-old startup company. DotPe founder Shailaz Nag told PTI that Info Edge Ventures had doubled its seed investment in the company formed last year and doubled its shares. “Google has emerged as a new investor and partner in the global environment for digital retailers. We will use this fund to expand the retailer’s domain and create more products that will help marketers make computers,” said Nag.

“In the last few months, we have seen a drastic rise in offline buyers and sellers who want to move their businesses online due to the massacre by COVID. Our mission is to bring back small companies like DotPe that support Indian digital transformation by their sole mission of connecting buyers and sellers with useful, innovative tools,” said Google India vice president and head of state Sanjay Gupta.

google invest

About DotPe

DotPe has collaborated with over 10,000 restaurants in India under the National Restaurant Association of India. Digital showroom solution under DotPe’s flagship has registered more than 5 million small and medium businesses SMB. This digital showroom enterprise allows these businesses to sell and advertise their products through Whatsapp, making a digital store for their payments.

The Crunchbase website is making the selling of products more accurate, direct, and efficient.

Read More: Facebook CEO Blames Donald Trump, Rioters for Capitol Attack

How it works is for a client first to check their list and then create an online catalog. Once the record is ready, it will be available on WhatsApp, directly available to potential customers. More than 38% of daily orders are said to be placed by repeat customers. The app also supports a hybrid model where customers can place orders and pay online and go to a physical store and pay online. DotPe also offers functionality that allows customers to earn loyalty points and rewards such as discounts to strengthen customer engagement.

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